We shouldn’t wait until the last minute …

… to think about Christmas. And if the scent of sunscreen makes it a little harder to think about possible Christmas promotions or gifts for customers, partners, and colleagues, we’d like to share an idea. We know of many companies that have also chosen this approach for Christmas, but perhaps we can get a few others on board for whom this is a new idea. For the third year in a row, our entire staff Topas has decided: we want to help and donate a portion of our Christmas budget to people in our home city who aren’t as fortunate as we are. The Dresden Children’s Hospice sent us a letter explaining exactly how our donations are being used. This was very touching for all of us, and it’s so good to see that local donations go directly to those in need, to provide help, and to bring joy. So, let’s enjoy summer and think a bit about Christmas already now.